Most companies are struggling with a data overload. Great dashboards transform data into a clear direction for your business. Unfortunately, while perhaps one of the most important initiatives a company will ever undertake, many dashboards fail to deliver the right metrics and KPIs to solve the business problems, are plagued by data quality problems, and provide inadequate supporting detail to understand trends and issues.
Data Driven works with you to ensure success from start to finish:
- Understanding what you need to achieve (writing your ‘dashboard pitch’). A dashboard will always start with a business problem that needs solving – e.g. understanding why sales are lagging forecasts.
- Defining the key performance metrics that define the business problem and tailoring them each user
- Ensuring the five areas of data quality are met – completeness, consistency, validity, timeliness, and accuracy
- Designing the primary area of the dashboard to emphasize the key performance metrics, bringing instant attention to issues
- Adding context to these KPIs through trending, forecasts and targets, and other comparative information
- Delivering other supporting metrics, comparisons, and information that explain trends and issues in the key performance indicators
- Choosing an appropriate deployment method
- Support through coding, implementation, and ongoing use
Regardless of your current BI tool – Salesforce.com, Business Objects, Cognos, Excel, or any other, this process will ensure success. To be effective and of ongoing value to your company, dashboards cannot just be a few colorful charts. Let Data Driven work with you to design dashboards that will instantly deliver value, but will also help you manage your company for months and years to come.

